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August 15, 2019
Resource: The Practice of Public Relations, Ch. 11 Read the “Sony Shoots the Messenger” Case Study on page 242 in The Practice of Public Relations, Ch. 11. Answer the three questions at the end of the chapter located on page 243. Write a 1,050- to 1,400-word paper in which you describe how the case was handled and provide recommended improvements for your client (Sony). Include three outside references as well […]
August 15, 2019
Sales Approach Paper Continuing with the company chosen in Session #3 as your hot prospect/referral, your customer has conveyed to you that the prospect is no nonsense, very busy and really likes efficiency. Given this information, write a 3-4 page paper outlining which approach, or combination of approaches, you would use in your sales approach. What makes these the best approaches and why would you use it/them? Include a short […]
August 15, 2019
1. Include a list (including in-text citations) of all secondary sources used in the preparation of this report. This is to be in APA style, (6 th Edition). Make sure you have at least six references. 2. It is expected that this assignment would be typed using Times New Roman font size 12 with 1.5x line spacing. Each page should be numbered in the footer of the page. 3. Spelling […]
August 15, 2019
Select a company, business, or non-profit organization and provide an example about how public relations (PR) principles apply. ( BlackWater Private Military Company ) Write a 700- to 1,050-word paper in which you examine the following: The multiple definitions of Public Relations. The connection between PR and the promotional aspect of the marketing mix (advertising, publicity, public relations)? How are they similar and how are they different? How might PR […]