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August 14, 2019
Thinking about a recent purchase of your own, illustrate your understanding of the concepts involved, to describe and explain the different stages in the Consumer Decision Making process. (approx.1000 words). you have to talk about a real life item you have purchased,illustrate your understanding of the concepts involved buying that item, then to describe and explain the different stages in the Consumer Decision Making process
August 14, 2019
This week we will be discussing how to work with and “manage” your boss. Please read the HBR “Managing Your Boss” (available also at:http://managementbuckets.com/Websites/managementbuckets/images/CRISTA/Managing_Your_Boss_HBR_Classic_2005.pdf Questions for discussion: Considering that most people change jobs because of a difficult boss, it is very important to understand and “manage” your boss and the relationship with him/her. After reading the above article analyze your current boss using the checklist on page 7. What are […]
August 14, 2019
Imagine a circumstance in which a business produces or sources a product for a target market, but demand is limited at its initial price point. The company could reduce the price, but doing so eats into its gross profit or even eliminates it. For this assignment, in 200+ words, analyze the company’s “marketing” (taking into account the entire marketing system discussed in this class – i.e. target market, product development, […]
August 14, 2019
After reading the assigned HBR article (“Manage your work, manage your life” by Groysberg & Abraham, 2014; https://hbr.org/2014/03/manage-your-work-manage-your-life) and watching the 10 minutes TED talk by Nigel Marsh, “Work-life balance is an ongoing battle”, available at: https://www.youtube.com/watch?v=SXM7MpoVAD0, share your experience and aspirations to achieving a work-life balance: What is the perfect job arrangement for you so you can achieve a better work-life balance? Does your organization support some flexibility for […]
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