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September 24, 2019
In 250 words, refer to the Real World Case, Blue Cross and Blue Shield, and Others: Understanding the Science behind Change. Organizational change goes beyond promotions and the threat of layoffs. What other ways than those discussed in the case would you use to entice people to embrace proposed changes? Provide several suggestions and justify their rationale. Must use 3 scholarly sources
September 24, 2019
You are the Operations Manager of a toy manufacturing company. You are tasked with maintaining a consistent production level, with fluctuations of supply and demand due to seasonal inventories. Write a 350- to 525-word paper. Research other manufacturers in your industry, and distinguish between two scales of economy that could benefit your organization. Discuss the effect that supply and demand may have on the operational strategies for your organization. Examine […]
September 24, 2019
Marketing Strategy and Management | AN190117.0309.7H | AUO | A01 Assignment 1: Pricing and Brand Equity Firms often look for ways to improve the return on investment in costly innovation strategies. Barone and Jewell (2013) investigated a previously unexplored benefit of innovation that occurs when a brand’s reputation as a provider of valued new offerings allows it to earn innovation credit, a form of customer-based brand equity. Innovation credit provides […]
September 24, 2019
Assume you are in charge of developing the strategy for a multinational company selling products in some 50 countries around the world. One of the issues you face is whether to employ a multi-domestic, a transnational, or a global strategy. In a three- to four-page paper, address the following: Analyze which of these strategies would make more strategic sense to employ if your company’s product is mobile phones. Explain your […]
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