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August 17, 2019
After reading the articles, “Find Us on Facebook: How Cause Marketing has Embraced Social Media’ and “Social Media: The New Hybrid Element of the Promotion Mix” discuss how new marketing technologies and platforms help marketers develop more effective communications with consumers and non-profits.
August 17, 2019
You work for a large movie studio and your job is to promote and advertise a new movie. Choose the type of movie and the target audience the studio hopes to attract. Write a 1,050- to 1,400-word proposal for your plan to promote and advertise this new movie and how you will integrate marketing communications. Answer the following: How do you plan to integrate technology into integrated message materials? For […]
August 17, 2019
Written Assignment covers Chapter 9 “ New-Product Development and Product Life-Cycle Strategies”. Principles of Marketing – 15th Edition Author: Philip Kotler; Gary Armstrong Publisher: Pearson Education Edition: 15th, Fifteenth Year: 2013 Format: Hardcover 720 page
August 17, 2019
This reflection exercise is an opportunity for you to recall thoughts, ideas, issues, or principles that have caught your attention either previous to this class or in this first session, and explore them further. Write a 1-2 page reflection on why you think it is important to not only study international business, but be aware of what is going on in the world? Our Biblical perspective this week discussed not […]