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June 3, 2019
You are collaborating with Octagon Sports Marketing and Consulting in creating social media content to promote the LPGA (Ladies Professional Golf Association) tournament that will be held in Midland, Michigan in July 2019. Your task is to create a variety of social media content that will be used in promoting the LPGA event. This content will be in the form of photos, videos, podcasts, livestream, infographics etc. The objectives of […]
June 3, 2019
You are continuing to work with the same product or service you have been using throughout class and you’ll develop a creative strategy….New gourmet coffee shop is the service. Background: I am choosing to pursue is opening a local gourmet coffee and snack shop. The idea is to focus on gourmet and specialty coffees such as lattes, mochas, cappuccinos, etc. using high-quality ingredients serving the highest quality coffee and snacks […]
June 3, 2019
Assume you manage a winter ski resort in Colorado or Banff, Canada. (A) Explain the underlying pattern of demand fluctuation likely to occur at your resort and the challenges it would present to you as a manager. Is the pattern of demand predictable or random? (B) Explain and give examples of how you might use both demand-oriented and capacity-oriented strategies to smooth the peaks and valleys of demand during peak […]
June 3, 2019
Question Description https://bape.com/index/ You will conduct user research in order to understand users’ behaviors, habits, perceptions, experiences, etc. related to your organization and its content. The goal of having you do this project is to help you learn how to learn from users when designing content, especially as you think about the final project for this course, in which you will be asked to design a comprehensive content strategy. Start […]
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