Select a healthcare organization to observe and analyze from a marketing perspective

Write a 6- to 8-page paper delineating changes that the selected healthcare organization has experienced (or overcome) relative to one of the following: o The implementation of its mission statement or marketing strategy o The development or the introduction of a new product or service o A merger with another healthcare entity o The diversification of its services and products offered o The divesting of potentially outdated products or services • Make certain to include measures employed by the organization that affect how the institution plans to optimize or manage the results of the change.