Identify a product that is available in the U.S. that is not available in Saudi Arabia, but you believe may be successfully imported to Saudi Arabia.

Determine your target audience, your brand’s position in the foreign market, and the changes that might be necessary to the product for it to work in Saudi Arabia. 3- address the regulatory obstacles that exist as you attempt to import the brand and product into the new country. 4- SOWT analysis 5 – conclusion and recommendation