Assignment #5: Essay Length: approx. 5+ pages (excluding Title page and References page) Format: 1.5 line spacing; 12 point font, 1” margins, pages numbered; indent paragraphs (no space between) For this assignment, you will engage in a discussion of the topic you identified in the Annotated References assignment. Making use of all four sources from that assignment, you will bring the sources together to discuss the chosen topic. Four sources is the minimum number; you may use more sources if you wish. The primary intent is to compare what the sources have to say on the topic. Your central claim will generate from and be supported by your sources. Your reasoning will bring the sources together. In effect, you will be instigating a conversation between your sources. Expectations include use of reporting expressions, correct and complete APA in-text citations, and a references page listing all sources. The final essay must include the following elements: • Title page: report title, your name, and submission date, following APA format • Introduction: the topic introduced, the central claim clearly stated, and the contents of the report forecasted • Discussion: with sub-section headings (if appropriate) • Conclusion • Reference page following APA guidelines The final essay must demonstrate the following writing principles: • Summary • Point-first paragraph structure • Abstract concepts and supporting evidence • Reporting expressions, paraphrases, quotations • Concise writing • Correct use of commas References Tsimonis, G., & Dimitriadis, S. (2014). Brand strategies in social media. Marketing Intelligence & Planning, 32(3), 328-344. Hennig-Thurau, T., Hofacker, C. F., & Bloching, B. (2013). Marketing the pinball way: understanding how social media change the generation of value for consumers and companies. Journal of Interactive Marketing, 27(4), 237-241. Dijkmans, C., Kerkhof, P., & Beukeboom, C. J. (2015). A stage to engage: Social media use and corporate reputation. Tourism Management, 47, 58-67. Dehghani, M., & Tumer, M. (2015). A research on effectiveness of Facebook advertising on enhancing purchase intention of consumers. Computers in Human Behavior, 49, 597-600. Content Snacking- and what you can do about it”, by Angelo Fernando (2011)