Write a 750-word essay in which you carry out a SWOT analysis on a business of your choice. This must be an authentic organization that can be researched via library or online resources. Provide a reference list to demonstrate sources of academic reading (minimum three) that you have been able to do to support your arguments in your essay. This should follow conventions of the Harvard referencing system (use Roehampton Harvard referencing guide, Business department). Cite sources appropriately in text.