Based on The Emirates Group & Dnata Travel If you are able to write a general report on Identifying and managing the impact of changing corporate culture through merges and acquisitions with a spin on the Emirates Group I will make it more specific once you have done, Assessment Guidance You are required to undertake a short research project, 2000 words, identifying and managing the impact of changing corporate culture through merges and acquisitions. You should define the methodology, analyse results and report findings, solution or recommendation; Your report should contain the following content: • An introduction and rational – set the scene of the project, explain the industry context and your motivations for choosing the project • The aims of the project (or outline the project brief of you have a live client) • The Research Methodology – with reference to your research questions; include a justification of your chosen research method of data collection, sampling method, method of analysis etc • The Results – present the key findings resulting from analysis of your research data • The Solution – your recommendations/solution/model • The next stage –What do you plan to do with your findings? How would you make use of the solution? Do you plan to deliver a project solution or do you plan to test your solution in order to gain feedback from an ‘expert’? Briefly outline the next steps to your project. • Final concluding remarks – reflect briefly on what you would do differently next time if you were to carry out the research project again