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Internal Environmental Analysis of Amazon
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Provide and Internal review of Amazon.com. Provide a Resource Based View of the firm, breaking down tangible and intangible resources. Identify Amazon’s capabilities, core competencies, key stakeholders, and strengths and weaknesses utilizing a SWOT analysis. Must use APA formatting and cite sources. Each of the following need to be a separate section: Resource Based View of the firm (RBV) Tangible Resources Intangible Resources Capabilities Core Competencies Key Stakeholders Strenghths Weaknesses
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