Students will complete an individual paper which will require them to research a specific topic related to social media marketing. The research paper must be in APA 6th edition format. There must be a title page, a table of contents, and a reference page in addition to the body of the paper. The references must be from academic journals, technical journals, and/or marketing journals (no books or magazines or wiki’s or blogs). A minimum of 8 references are required and must be cited multiple times in the paper. A minimum of 6 pages and a maximum of 8 pages is required. 95% of the body of the paper must have a citation. This is an academic research paper, not an opinion paper, not a creative thought paper.