Choose a visitor attraction, it may be anywhere in the world, but its visitor data and its marketing objectives must be publicly available in English. Also select two examples of their marketing communications. What is segmentation? Which visitor segments are key for your chosen attraction? Which visitor segments do the marketing communications aim to attract? Which recommendations would you give the attraction to improve their marketing communications? Requirements: Length: 1500 words Use the marketing literature to underpin your discussion. Apply key concepts to your chosen case study example Explore the literature around tourism marketing: the core textbook is a good starting point, but you are encouraged to explore other books and journal articles to strengthen your argument. Try to compare and contrast scholars. Provide a brief introduction about the attraction and a conclusion outlining your recommendations Please make sure your work is accurately referenced and provide a bibliography